Scripps Networks introduces a new social network, placing a bet that interior design enthusiasts who watch its HGTV cable network will want to form an online community. The site is called Rate My Room and it lets the TV audience connect online and discuss remodeling, budgets, and future projects. Viewers can write ratings and reviews, post to various forums, and upload photos of their remodeling projects. Scripps will also tap digital photos, news, and reviews from the site and repackage it for TV broadcasts such as the channel’s Design on a Dime series. When it came to establishing its online community, Scripps turned to social network solutions company Neighborhood America. This is a great idea and it certainly benefits interior designers. Now they have an area where they gather with fellow designers to discuss and share knowledge and experience and gain more knowledge that might be useful during their design processes. Normal users can also visit the site for more information.
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