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Feb14
Social network fatigue

With advancement of technology our social life is getting more and more difficult to manage. Jon Udell just wrote a thought-provoking piece about the difficulty of social networks reaching critical mass. The obvious fact is that there are already social network reaching critical mass. With availability of internet, IM, phones and email, social network is never ending. What really need to be done is not to connect the
various social network that do exist in internet network-of-network style but to social network enable our real social network apps. When one of the big communication vendor, email, IM or phone, gets it right simply by instrumenting our communications so that the social network becomes visible, it seems that they can blow away all other social networks.

To use Ben Smith's analogy about the internet as mother ship: if you were a proprietary LAN vendor trying to fight the internet, it was game over. But if you were a LAN vendor who was on the right bandwagon, you became Cisco.

source


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